Remember the Pizza Wars back in the 60s?
Back then, it was who could make the cheapest pizza to entice their customers.
In those days the call was "Pizza, Pizza, 10 cents a slice, for 20 cents you get it twice!"
It's actually going on now, or should I say it never stopped?
Let's face it...Consumers want their money's worth, as it shold be. BUT, what defines getting your money's worth?